Connect with your target audience on an emotional level by sharing your story
Available through Facebook Business Manager, the Instagram Ad network is particularly suitable if you want to visually share stories about your brand and products. The content is generally less institutional and formal than on LinkedIn or even Facebook, making it the social network with the highest engagement level.
If you have beautiful media resources and want to engage with your community in a casual way, then Instagram is the platform for you.
The Instagram community is young and particularly engaged. It is the perfect platform to reach and engage with millenials given that 70% of its user are under 35 years old.
Although primarily focused on image and reputation, the network is just as efficient when it comes to generating sales: thanks to a large panel of e-commerce functionalities, Instagram is a precious tool which helps you generate sales whilst strengthening your brand identity.
