Paid advertising campaigns offered by the LinkedIn platform are a great way of generating qualified opportunities, particularly for B2B companies.
One of the main benefits of the platform is the precision of the targeting features including the following examples: geographical area, business name and size, business sector, role/post occupied, area of studies, degrees, skills, years of experience etc.
Based upon the chosen objective, LinkedIn offers different advertising formats: Sponsored Content, Lead Gen, Text Ads, Sponsored InMail as well as various advertisement formats (text, image, carrousel, video, etc.).
Different billing methods are available: cost per click, cost per thousand prints, cost per shipment.
LinkedIn’s advertising platform is young and constantly changing. If you want to generate qualified leads, it is the place for you! Contact our specialists to discuss your project in detail.
