{"id":1473,"date":"2015-11-23T14:03:34","date_gmt":"2015-11-23T13:03:34","guid":{"rendered":"http:\/\/www.suisseo.ch\/en\/?page_id=1473"},"modified":"2021-03-08T16:22:39","modified_gmt":"2021-03-08T15:22:39","slug":"call-tracking","status":"publish","type":"page","link":"https:\/\/www.suisseo.ch\/en\/analytics\/call-tracking\/","title":{"rendered":"Call Tracking"},"content":{"rendered":"<h2>Track the source of your phone calls thanks to call tracking<\/h2>\n<p>For many businesses, an important part of the first contact takes place via telephone. In certain industries, a phone call may represent up to 95% of the first point of contact. In order to optimize your company\u2019s online and offline advertising budget, it is important to pinpoint the source of these calls.<\/p>\n<p>With the call tracking, you can finally link a phone call to a visit on your website and upload this information either on Google analytics or Google Ads for the purpose of optimization.<\/p>\n<h3>We can track calls from following sources:<\/h3>\n<ul>\n<li>Google Ads<\/li>\n<li>Google (organic)<\/li>\n<li>Google Maps<\/li>\n<li>Facebook<\/li>\n<li>Twitter<\/li>\n<li>Youtube<\/li>\n<li>Bing (organic ou paid)<\/li>\n<li>Yahoo (organic ou paid)<\/li>\n<li>Television<\/li>\n<li>Radio<\/li>\n<li>Newspapers<\/li>\n<li>E-mail\/Newsletter<\/li>\n<\/ul>\n<h3>Advantages<\/h3>\n<ul>\n<li>Maximize your R.O.I by measuring 100% of conversions.<\/li>\n<li>Finally be able to understand and measure the impact of your marketing actions , and therefore better allocate your advertising budgets.<\/li>\n<li>A full monitoring: call status, duration, geolocalization, source, route of the visitor.<\/li>\n<li>The possibility of recording conversations for the purpose of analysis.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Measure the real value of each visitor to your site by implementing call tracking. Start now to make the most of this technology to find out your most profitable sources of traffic.<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":822,"menu_order":44,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Call Tracking | Suisseo<\/title>\n<meta name=\"description\" content=\"Call tracking allows for the advertising source of each phone call to be traced for the purpose of optimization.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.suisseo.ch\/en\/analytics\/call-tracking\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Call Tracking | Suisseo\" \/>\n<meta property=\"og:description\" content=\"Call tracking allows for the advertising source of each phone call to be traced for the purpose of optimization.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.suisseo.ch\/en\/analytics\/call-tracking\/\" \/>\n<meta property=\"og:site_name\" content=\"Suisseo (EN)\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Suisseo\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-08T15:22:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.suisseo.ch\/en\/wp-content\/uploads\/sites\/3\/2015\/11\/Suisseo-Logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@suisseo\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.suisseo.ch\/en\/analytics\/call-tracking\/\",\"url\":\"https:\/\/www.suisseo.ch\/en\/analytics\/call-tracking\/\",\"name\":\"Call Tracking | Suisseo\",\"isPartOf\":{\"@id\":\"https:\/\/www.suisseo.ch\/en\/#website\"},\"datePublished\":\"2015-11-23T13:03:34+00:00\",\"dateModified\":\"2021-03-08T15:22:39+00:00\",\"description\":\"Call tracking allows for the advertising source of each phone call to be traced for the purpose of optimization.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.suisseo.ch\/en\/analytics\/call-tracking\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.suisseo.ch\/en\/analytics\/call-tracking\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.suisseo.ch\/en\/analytics\/call-tracking\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.suisseo.ch\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Web Analytics\",\"item\":\"https:\/\/www.suisseo.ch\/en\/analytics\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Call Tracking\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.suisseo.ch\/en\/#website\",\"url\":\"https:\/\/www.suisseo.ch\/en\/\",\"name\":\"Suisseo (EN)\",\"description\":\"Search &amp; 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