{"id":1459,"date":"2015-11-23T13:54:47","date_gmt":"2015-11-23T12:54:47","guid":{"rendered":"http:\/\/www.suisseo.ch\/en\/?page_id=1459"},"modified":"2021-03-08T16:16:29","modified_gmt":"2021-03-08T15:16:29","slug":"mobile-advertising","status":"publish","type":"page","link":"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/","title":{"rendered":"Mobile advertising"},"content":{"rendered":"<h2>Capture the moments that count<\/h2>\n<p>Mobile advertising allows you to retain the attention of your audience at the most appropriate moments. Whatever the action carried out: an online search, a website visit, the use of an app or social network, there is an advertising solution adapted for your promotional campaigns.<\/p>\n<h3>Why maintain a mobile presence<\/h3>\n<ul>\n<li>The volume of mobile searches has surpassed that of desktop searches on a global level.<\/li>\n<li>92% of smartphone owners run online searches every day.<\/li>\n<li>Over 80% of smartphone users make purchases online on a weekly basis.<\/li>\n<\/ul>\n<h3>On Google networks<\/h3>\n<p>Google Ads on the Search and Display networks allow you to increase your online presence. Whatever your objectives, adapted solutions exist :<\/p>\n<p><strong>To generate calls<\/strong><\/p>\n<ul>\n<li>Phone numbers extensions<\/li>\n<li>Call-only ads<\/li>\n<li><a href=\"\/en\/analytics\/call-tracking\/\">Call tracking<\/a><\/li>\n<\/ul>\n<p><strong>To generate sales<\/strong><\/p>\n<ul>\n<li><a href=\"\/en\/online-advertising\/shopping-campaigns-and-product-listing-ads\/\">Product Listing Ads<\/a><\/li>\n<li>Review extensions<\/li>\n<li>Callout extensions<\/li>\n<li>Sitelink extensions<\/li>\n<li>Structured snippets<\/li>\n<\/ul>\n<p><strong>To generate in-store visits<\/strong><\/p>\n<ul>\n<li>Location extensions<\/li>\n<li>Ads on Google Maps<\/li>\n<\/ul>\n<h2>Promote a mobile app<\/h2>\n<p>The app promotion ads from Google Ads allows you to increase your app downloads. These ads are aired on the search network, the mobile Display network (AdMob) and within other applications. These ads direct users straight to the application downloading platform. Mobile users may therefore download the app in the shortest possible time. Facebook, Twitter and Instagram also offer specific formats for effectively increasing the number of downloads of your app.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In constant evolution, mobile advertising offers advertisers ever more specific and effective solutions.<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":820,"menu_order":26,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mobile advertising | Suisseo<\/title>\n<meta name=\"description\" content=\"In constant evolution, mobile advertising offers advertisers ever more specific and effective solutions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobile advertising | Suisseo\" \/>\n<meta property=\"og:description\" content=\"In constant evolution, mobile advertising offers advertisers ever more specific and effective solutions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/\" \/>\n<meta property=\"og:site_name\" content=\"Suisseo (EN)\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Suisseo\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-08T15:16:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.suisseo.ch\/en\/wp-content\/uploads\/sites\/3\/2015\/11\/Suisseo-Logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@suisseo\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/\",\"url\":\"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/\",\"name\":\"Mobile advertising | Suisseo\",\"isPartOf\":{\"@id\":\"https:\/\/www.suisseo.ch\/en\/#website\"},\"datePublished\":\"2015-11-23T12:54:47+00:00\",\"dateModified\":\"2021-03-08T15:16:29+00:00\",\"description\":\"In constant evolution, mobile advertising offers advertisers ever more specific and effective solutions.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.suisseo.ch\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Online Advertising\",\"item\":\"https:\/\/www.suisseo.ch\/en\/online-advertising\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Mobile advertising\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.suisseo.ch\/en\/#website\",\"url\":\"https:\/\/www.suisseo.ch\/en\/\",\"name\":\"Suisseo (EN)\",\"description\":\"Search &amp; Web Marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.suisseo.ch\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mobile advertising | Suisseo","description":"In constant evolution, mobile advertising offers advertisers ever more specific and effective solutions.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/","og_locale":"en_US","og_type":"article","og_title":"Mobile advertising | Suisseo","og_description":"In constant evolution, mobile advertising offers advertisers ever more specific and effective solutions.","og_url":"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/","og_site_name":"Suisseo (EN)","article_publisher":"https:\/\/www.facebook.com\/Suisseo","article_modified_time":"2021-03-08T15:16:29+00:00","og_image":[{"width":800,"height":800,"url":"https:\/\/www.suisseo.ch\/en\/wp-content\/uploads\/sites\/3\/2015\/11\/Suisseo-Logo.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@suisseo","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/","url":"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/","name":"Mobile advertising | Suisseo","isPartOf":{"@id":"https:\/\/www.suisseo.ch\/en\/#website"},"datePublished":"2015-11-23T12:54:47+00:00","dateModified":"2021-03-08T15:16:29+00:00","description":"In constant evolution, mobile advertising offers advertisers ever more specific and effective solutions.","breadcrumb":{"@id":"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.suisseo.ch\/en\/online-advertising\/mobile-advertising\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.suisseo.ch\/en\/"},{"@type":"ListItem","position":2,"name":"Online Advertising","item":"https:\/\/www.suisseo.ch\/en\/online-advertising\/"},{"@type":"ListItem","position":3,"name":"Mobile advertising"}]},{"@type":"WebSite","@id":"https:\/\/www.suisseo.ch\/en\/#website","url":"https:\/\/www.suisseo.ch\/en\/","name":"Suisseo (EN)","description":"Search &amp; Web Marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.suisseo.ch\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/www.suisseo.ch\/en\/wp-json\/wp\/v2\/pages\/1459"}],"collection":[{"href":"https:\/\/www.suisseo.ch\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.suisseo.ch\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.suisseo.ch\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suisseo.ch\/en\/wp-json\/wp\/v2\/comments?post=1459"}],"version-history":[{"count":0,"href":"https:\/\/www.suisseo.ch\/en\/wp-json\/wp\/v2\/pages\/1459\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.suisseo.ch\/en\/wp-json\/wp\/v2\/pages\/820"}],"wp:attachment":[{"href":"https:\/\/www.suisseo.ch\/en\/wp-json\/wp\/v2\/media?parent=1459"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}