{"id":2690,"date":"2022-05-20T08:54:09","date_gmt":"2022-05-20T07:54:09","guid":{"rendered":"https:\/\/www.suisseo.ch\/de\/?page_id=2690"},"modified":"2023-07-17T15:57:51","modified_gmt":"2023-07-17T13:57:51","slug":"migration-des-google-analytics-trackings-4-ga4","status":"publish","type":"page","link":"https:\/\/www.suisseo.ch\/de\/migration-des-google-analytics-trackings-4-ga4\/","title":{"rendered":"Migration des Trackings Google Analytics 4 – GA4"},"content":{"rendered":"

Damit Sie ab dem 1. Juli nicht ohne Daten dastehen, m\u00fcssen Sie eine Google Analytics-4-Eigenschaft (GA4) installieren. Wenn Sie m\u00f6glichst viele Verlaufsdaten haben m\u00f6chten, sollte diese Einrichtung bereits jetzt vorgenommen werden.<\/p>\n

Sie verf\u00fcgen bereits \u00fcber ein Google Universal Analytics (UA)-Konto? Wir k\u00fcmmern uns um die Migration auf die neue Version Google Analytics 4 (GA4).<\/p>\n

Wichtigste Schritte f\u00fcr die Migration von Universal Analytics zu Google Analytics 4<\/p>\n

\"\"<\/a><\/p>\n

    \n
  1. Audit der Struktur des Universal-Analytics-Kontos.<\/li>\n
  2. Validierung der neuen Struktur und der Konversionsziele mit dem Kunden.<\/li>\n
  3. Einrichtung des Trackings und Konfiguration der Google Analytics-4-Eigenschaft.<\/li>\n
  4. Senden einer Zusammenfassung mit Gespr\u00e4ch mit dem Kunden.<\/li>\n
  5. Einrichten von Datenberichten oder eines benutzerdefinierten Dashboards.<\/li>\n<\/ol>\n

    Die Migration zu Google Analytics 4 umfasst zahlreiche Schritte, die sowohl den technischen als auch den strategischen Aspekt betreffen. Suisseo begleitet Sie w\u00e4hrend der gesamten Migration Ihres Trackings, damit Sie weiterhin Daten \u00fcber den Verkehr auf Ihrer Website sammeln k\u00f6nnen, aber auch, um Sie auf eine h\u00f6here Analyseebene zu bringen.<\/p>\n

    Um die Leistungsf\u00e4higkeit von Google Analytics 4 voll auszusch\u00f6pfen, wenden Sie sich an unsere Experten f\u00fcr Webtracking.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Google hat offiziell das Ende von Universal Analytics (UA) f\u00fcr den 1. Juli 2023 angek\u00fcndigt. Das bedeutet, dass Ihre UA-Eigenschaft ab diesem Datum keine Daten mehr \u00fcber Ihre Website sammeln wird.<\/p>\n","protected":false},"author":17,"featured_media":0,"parent":0,"menu_order":6,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-2690","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nMigration des Google Analytics-Trackings 4 - GA4<\/title>\n<meta name=\"description\" content=\"Migration des Google Analytics-Trackings 4 - Google Analytics Agentur Genf & Lausanne - Schweiz\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.suisseo.ch\/de\/migration-des-google-analytics-trackings-4-ga4\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Migration des Google Analytics-Trackings 4 - 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